Coverage across the sales floor
Speaker layout should be planned to provide consistent coverage without obvious hot spots or unnecessarily high volume. Ceiling height, fixtures, finishes and customer circulation all influence the design.
SYSTEM DESIGN
Plan a system around your venue
The most effective installation starts with the way the space is used. We consider coverage, control, existing infrastructure and the day-to-day experience for customers and staff before agreeing the system scope.
Zoning for different departments
Larger stores may need separate control for sales areas, fitting rooms, tills, café areas or staff spaces. The number of zones and control points should reflect how the store is run.
Music, announcements and display integration
Depending on the brief, a system may support background music, announcements, or audio associated with displays. Source selection and staff permissions should be agreed so everyday use is simple.
POSSIBLE CONFIGURATIONS
Types of system to consider
Background music
Consistent coverage for the sales floor.
Multi-zone audio
Separate levels or sources for different departments.
Paging and announcements
Options for operational announcements where required.
AV and signage integration
Coordinate audio with commercial displays and customer messaging.
Final equipment selection depends on a site assessment, required coverage, the intended use and compatibility with any existing equipment.
PROJECT PLANNING
What we establish before installation
01
Understand the space
Layout, surfaces, operating hours, audience areas and site constraints.
02
Plan coverage and control
Speaker locations, audio zones, source selection and staff operation.
03
Coordinate the work
Cable routes, mounting, access, installation schedule and handover requirements.
RELATED SERVICES
Connected installation services
DID YOU KNOW?
Background music and business benefits
Research shows that background music boosts employee productivity and morale. And selecting the right music will keep customers in a store longer. - US Small Business Administration
33% of shoppers cited that music played in a store influenced their decision to make a purchase. - Gallup Organization Survey
A study showed that workers who listened to their favorite music improved their job performance and productivity by 10%. - Men's Health
In addition to making you and your customers feel better, research shows that background music systems also deliver tangible benefits to many types of businesses.
- 63% surveyed said they bought or probably bought more from stores that used background music.
- 77% of shoppers prefer a shopping environment with music. That’s important to consider when you want to encourage return visits.
COMMERCIAL AUDIO
Retail environments
Retail audio should provide consistent coverage without making staff-customer conversations difficult. Larger stores may benefit from separate zones for departments, tills, fitting areas or customer service points, with announcements and display audio integrated where required.
We work with clients across retail environments who benefit from our AV installation services, including:
EDINBURGH · SCOTLAND
Planning a venue sound system?
Tell us about the site, how the space is used and what the system needs to do.